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	<title>Westergaard Advertising</title>
	<link>http://www.westerad.com</link>
	<description>A blog about IDEAS+ACTION from Westergaard Advertising</description>
	<lastBuildDate>Wed, 17 Feb 2010 15:02:04 +0000</lastBuildDate>
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		<title>Commentary on the (Ad) Game</title>
		<description>

On Super Bowl Sunday just as much action happens during the commercial breaks as it does on the field. Both Dean and Nick will have Super Bowl ad commentary available in their respective media. During the game, Nick will provide color commentary on the ads in real time on Twitter ...</description>
		<link>http://www.westerad.com/2010/02/commentary-on-the-ad-game/</link>
			</item>
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		<title>A Call to Action You Can Believe</title>
		<description>

Hummel's Nissan wanted to drive January showroom traffic with a bold local event. Together with Hummel's we developed a real Sign &#38; Drive sales event that features an attention-getting call to action delivered with integrity by the dealer himself. When Mark Hummel says that all you need is approved credit ...</description>
		<link>http://www.westerad.com/2010/01/a-call-to-action-you-can-believe/</link>
			</item>
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		<title>Sharing Stories</title>
		<description>

For Peoples Trust &#38; Savings Bank, people first banking is more than a slogan — it's a way of doing business that informs every decision their employees make. It's this level of care that has won the bank exceptional customer loyalty. Recently, we announced their new social media story sharing ...</description>
		<link>http://www.westerad.com/2010/01/sharing-stories/</link>
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		<title>Continuing the Celebration</title>
		<description>

One of the most expensive aspects of creating quality television advertising can be the production cost. Having said that, it is well worth spending the extra money to ensure that your brand is conveyed professionally. One thing we try to do for our clients is maximize production time when you ...</description>
		<link>http://www.westerad.com/2009/11/continuing-the-celebration/</link>
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		<title>Celebrating Our Favorite Things</title>
		<description>Traditions are an important part of every brand. One of Westergaard Advertising's newest traditions is Hawktoberfest — a celebration of our favorite things — our clients and friends, Hawkeye football, and of course, Oktoberfest beer. The second annual Hawktoberfest was held on October 31st before and after the Iowa vs. ...</description>
		<link>http://www.westerad.com/2009/11/hawktoberfest-2009/</link>
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